Last Updated: February 17, 2026

phae ("phae," "we," "us," or "our") is committed to protecting your privacy and handling your information with transparency, respect, and care.

This Privacy Policy explains how we collect, use, process, store, and safeguard your information when you access or use the phae platform, website, applications, and related services (collectively, the "Service").

If you do not agree with this Privacy Policy, please do not use the Service.

1. Who We Are

phae is a Montana-based company providing an AI-powered life and career guidance platform designed to support reflection, structured exploration, and informed decision-making.

For privacy-related inquiries, contact:
[email protected]

2. Information We Collect

We collect information in the following categories:

A. Information You Provide Directly

When you use phae, you may provide:

• Name and email address
• Account credentials
• Payment information (processed by third-party providers)
• Responses to discovery questions
• Career interests, goals, values, and preferences
• Messages and interactions with the phae coach
• Optional personal context you choose to share

You control what information you choose to provide.

B. Information Collected Automatically

When you access the Service, we may collect:

• IP address
• Device and browser information
• Usage activity (pages viewed, clicks, timestamps)
• Log data
• Cookie and analytics data

This information helps us maintain performance, improve usability, and enhance the Service.

C. AI-Generated Content

The Service generates personalized outputs based on:

• Your inputs
• Stored user history
• Structured system logic
• Artificial intelligence language models

We store your inputs and outputs to provide continuity, personalization, and session memory.

3. How We Use Your Information

We use your information to:

• Provide, operate, and maintain the Service
• Generate personalized guidance and structured outputs
• Maintain continuity across sessions
• Improve system performance and safety
• Provide customer support
• Process subscriptions and payments
• Comply with legal obligations

phae does not use your information to make automated decisions that produce legal or similarly significant effects.
phae is a guidance platform and does not independently determine life, career, financial, or academic outcomes.

4. AI Processing & Third-Party Providers

phae uses trusted third-party AI providers (including large language model services) to generate conversational responses and personalized outputs.

When you use the Service:

• Your inputs may be securely transmitted to AI providers for processing.
• We configure providers, where contractually available, not to use your data for public model training.
• Data processing occurs under appropriate safeguards.

We also use third-party providers for:

• Payment processing (e.g., Stripe)
• Email and SMS communications
• Analytics services

These providers are required to implement reasonable security protections.

5. Data Retention

We retain your information:

• For as long as your account remains active
• As necessary to provide continuity and personalization
• As required for legal, tax, or compliance purposes

If you cancel your subscription:

• Account data may be retained for up to 12 months unless you request deletion.
• After that period, data may be deleted or anonymized.

6. Your Privacy Rights (Including Montana Residents)

Depending on your location and applicable law — including the Montana Consumer Data Privacy Act (where applicable) — you may have the right to:

• Access personal data we hold about you
• Correct inaccurate information
• Request deletion of personal data
• Obtain a copy of your personal data
• Opt out of certain processing activities (where applicable)

phae does not sell personal data.

To exercise your rights, contact:
[email protected]

We will respond in accordance with applicable law.

7. Children & Minors

phae is not intended for children under 16 unless accessed through an authorized institutional or school partnership.

If you are 16 or 17 years old, you represent that you have permission from a parent or legal guardian to use the Service.

We do not knowingly collect personal data from children under 13 outside of authorized institutional agreements.

If you believe we have collected data improperly, please contact us immediately.

8. Data Security

We implement reasonable administrative, technical, and organizational safeguards designed to protect your information.

These measures may include:

• Secure transmission protocols
• Access controls
• Encrypted storage (where applicable)
• Limited internal access

No system can guarantee absolute security, but we take appropriate steps to protect your data.

9. Cookies & Analytics

We use cookies and similar technologies to:

• Improve platform functionality
• Analyze usage patterns
• Enhance performance

You may adjust your browser settings to disable cookies, though some features may not function properly.

10. International Users

phae operates from the United States.

If you access the Service from outside the U.S., you understand that your data may be transferred to and processed in the United States.

11. No Sale of Personal Data

phae does not sell personal data.
We do not monetize your personal information through advertising networks, data brokers, or third-party data marketplaces.

12. Use of Aggregated & De-Identified Data

We may use anonymized, aggregated, and de-identified data derived from user activity to:

• Analyze general trends
• Improve system performance and personalization
• Develop new features
• Publish general research insights or trend reports

Aggregated data:

• Does not identify you personally
• Cannot reasonably be used to identify any individual
• Is combined with data from many users

We do not publish identifiable user information without explicit permission.

13. Account Deletion

You may request account deletion at any time by contacting [email protected].

Upon verified request:

• We will delete or anonymize personal data, subject to legal retention requirements.
• Some transaction records may be retained for tax or compliance purposes.

14. Changes to This Policy

We may update this Privacy Policy periodically.
If changes are material, we will provide notice through the Service.
Continued use of phae after updates become effective constitutes acceptance of the revised Policy.

15. Contact

If you have questions about this Privacy Policy or your personal data:
[email protected]